E-Commerce

How We Saved a Retailer Hundreds of Thousands

The data overhaul that turned unpredictable shipping costs into
a predictable, controllable line item.

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At a glance

Client

E-Commerce Retailer

Function

Operations & Logistics Optimization

Project Type

Shipping Cost Analysis

Project Duration

1 Month

No items found.

Context

Hundreds of thousands in potential savings left on the table

A fast-growing online retailer scaling across multiple geographies was reliant multiple carriers (UPS, USPS, FedEx, and LTL). They were shipping thousands of orders every month, but behind the scenes, their logistics looked more like a guessing game:

Data chaos

Shipment data lived in silos, making it impossible to get one clear picture.

Surprise fees

Unexpected shipping fees from mismatches in weight/size inflated expenses

No negotiation power

Without forecasts, the client was negotiating blindly with carriers

Challenge

Fragmented data, hidden fees, and blind negotiations

The operations team needed a single, reliable view of cost-per-pound and cost-per-shipment across all carriers. They wanted the ability to model “what-if” scenarios before rate changes landed, giving them the data-backed leverage to negotiate from a position of strength, all without slowing down the day-to-day flow of shipments.

Solution

AI-driven data consolidation and carrier intelligence

We started by consolidating shipment data from ShipStation and every carrier, assigning a true price-per-pound to each shipment and building both historical trends and forward-looking projections. Using AI, we converted messy PDF rate sheets into clean, structured data, making it possible to instantly compare actual costs against proposed rates in the client’s data warehouse.

With transparent benchmarks and lane-by-lane cost breakdowns in hand, leadership entered carrier negotiations armed with hard numbers — creating competitive bids and securing better rates.

Results

Six-figure savings and negotiation power in under 30 days

By consolidating fragmented shipping data, forecasting spend, and embedding AI into carrier negotiations, the client cut annual shipping costs by hundreds of thousands. Unexpected fees were virtually eliminated, and carrier rates improved double digits—turning logistics from a cost drain into a competitive advantage.

~$2.5M

annual shipping spend baseline

100%

of historical shipments analyzed

4+

carrier shipment data into 1 system

Impact

Hundreds of thousands saved, and negotiations transformed

By embedding AI into the shipping cost workflow, the client achieved a six-figure annual cost reduction and gained the ability to negotiate with precision. The operations team now has a proactive, data-driven playbook for managing carrier contracts, eliminating guesswork and preserving margins.

From overhead to advantage

AI insights turned shipping into a profit lever, replacing unpredictable costs with predictable margin gains

AI where decisions happen

Forecasting and cost intelligence fed directly into negotiations, eliminating blind spots and protecting margins

A new operating rhythm

Ops and finance now run on shared, real-time models, turning guesswork into repeatable, compounding savings

Tools used

By embedding AI into the shipping cost workflow, the client achieved a six-figure annual cost reduction and gained the ability to negotiate with precision. The operations team now has a proactive, data-driven playbook for managing carrier contracts, eliminating guesswork and preserving margins.

No items found.

At a glance

Client

E-Commerce Retailer

Function

Operations & Logistics Optimization

Project Type

Shipping Cost Analysis

Project Duration

1 Month

No items found.

Context

Hundreds of thousands in potential savings left on the table

A fast-growing online retailer scaling across multiple geographies was reliant multiple carriers (UPS, USPS, FedEx, and LTL). They were shipping thousands of orders every month, but behind the scenes, their logistics looked more like a guessing game:

Data chaos

Shipment data lived in silos, making it impossible to get one clear picture.

Surprise fees

Unexpected shipping fees from mismatches in weight/size inflated expenses

No negotiation power

Without forecasts, the client was negotiating blindly with carriers

Challenge

Fragmented data, hidden fees, and blind negotiations

The operations team needed a single, reliable view of cost-per-pound and cost-per-shipment across all carriers. They wanted the ability to model “what-if” scenarios before rate changes landed, giving them the data-backed leverage to negotiate from a position of strength, all without slowing down the day-to-day flow of shipments.

Solution

AI-driven data consolidation and carrier intelligence

We started by consolidating shipment data from ShipStation and every carrier, assigning a true price-per-pound to each shipment and building both historical trends and forward-looking projections. Using AI, we converted messy PDF rate sheets into clean, structured data, making it possible to instantly compare actual costs against proposed rates in the client’s data warehouse.

With transparent benchmarks and lane-by-lane cost breakdowns in hand, leadership entered carrier negotiations armed with hard numbers — creating competitive bids and securing better rates.

Results

Six-figure savings and negotiation power in under 30 days

By consolidating fragmented shipping data, forecasting spend, and embedding AI into carrier negotiations, the client cut annual shipping costs by hundreds of thousands. Unexpected fees were virtually eliminated, and carrier rates improved double digits—turning logistics from a cost drain into a competitive advantage.

~$2.5M

annual shipping spend baseline

100%

of historical shipments analyzed

4+

carrier shipment data into 1 system

Impact

Hundreds of thousands saved, and negotiations transformed

By embedding AI into the shipping cost workflow, the client achieved a six-figure annual cost reduction and gained the ability to negotiate with precision. The operations team now has a proactive, data-driven playbook for managing carrier contracts, eliminating guesswork and preserving margins.

From overhead to advantage

AI insights turned shipping into a profit lever, replacing unpredictable costs with predictable margin gains

AI where decisions happen

Forecasting and cost intelligence fed directly into negotiations, eliminating blind spots and protecting margins

A new operating rhythm

Ops and finance now run on shared, real-time models, turning guesswork into repeatable, compounding savings

Tools used

By embedding AI into the shipping cost workflow, the client achieved a six-figure annual cost reduction and gained the ability to negotiate with precision. The operations team now has a proactive, data-driven playbook for managing carrier contracts, eliminating guesswork and preserving margins.

No items found.
CLAIM YOUR FREE
60-minute WORKSHOP

In one call, we’ll clarify what’s broken, what’s possible, and what it’ll take to fix it with zero pressure to commit.

What success actually looks like

Each story started the same: pressure to “do AI,” broken tools, and no clear plan. See what changed after we partnered up.

Shipping

Clean Data for Smarter Sales Ops

E-Commerce

How We Saved a Retailer Thousands

E-Commerce

Finally, One View of Every Campaign

What changes when you work with us

If you’re overwhelmed, misaligned, and under pressure to “do AI” — we’ve got the map out. Here’s what transformation feels like.

Before
Everyone’s blind in a different way
After
One source of truth,
visible to all

See real examples →

Before
AI lives in the roadmap
After
AI is in production, saving hours

See real examples →

Before
Frustration and firefighting
After
Clarity and compounding progress

See real examples →

Before
Competing priorities
After
Alignment and real metrics

See real examples →

Before
Disjointed tools, no ownership
After
Clean pipelines, owned outcomes

See real examples →

CLAIM YOUR FREE
60-minute WORKSHOP

In one call, we’ll clarify what’s broken, what’s possible, and what it’ll take to fix it with zero pressure to commit.

AI Readiness Report

Get the best insights right at your inbox.

A clear breakdown of what Brainforge fixes, how fast, and what it actually delivers.



No fluff. Just clarity.
AI Readiness Report

Get the best insights right at your inbox.

A clear breakdown of what Brainforge fixes, how fast, and what it actually delivers.



No fluff. Just clarity.